All You Need to Know About Content Atomization

  Are you among those content marketers that notice a piece of writing is generating a good click-through rate and people are expressing a great interest in it? But, you don’t know how to further transmit your message without losing...

/ 10th February 2018

How the Facebook Algorithm Change May Impact Your Brand’s Performance

“We’re making a major change to how we build Facebook. I’m changing the goal I give our product teams from focusing on helping you find relevant content to helping you have more meaningful social interactions.” – Mark Zuckerberg, CEO, Facebook  ...

/ 29th January 2018

‘Start-ups: How to Scale with Digital Selling’ a 6PX Digital Event

  6PX Digital is a workshop, conferencing and networking event hosted by the OrcaWise CEO, Kevin Neary. The focus of these events is to empower start-ups with the knowledge and inspiration to adopt digital selling strategies that drive customer engagement...

/ 26th January 2018

5 New Video Marketing Trends for 2018

Video is fast becoming the number one selling method in Digital Marketing circles, reaching out and capturing consumers’ attention. If a consumer sees a company video online that really grabs their attention then they will want to research the company...

/ 19th January 2018

LinkedIn Sales Navigator – The Ultimate Lead Generation Tool 

LinkedIn has established itself as a key B2B sales and marketing tool. The platform plays host to 500 million professionals across 200 countries. That’s a lot of prospects! So, how do you narrow it down? LinkedIn provides you with the...

/ 11th January 2018

How to Improve Your Digital Marketing Program in 2018

We have welcomed a new year and every business should look back on 2017. Once this has been done, there should be a digital marketing program created for this year. Digital marketing is a combination of well-written content, a good...

/ 9th January 2018

Does Google Adwords Have a Positive Impact?

Are you among those people who are not truly convinced about the benefits that paid search can bring to your business? This article will offer you all the information you need to know to make Google Adwords work for you...

/ 8th January 2018

Digital Marketing Predictions for 2018

Making your business even more successful A new year is a time of change, of setting new goals and evolving. Evolution and development are of high importance for marketers, sellers, and customers. New trends and new technologies are emerging every...

/ 3rd January 2018

SEO Changes in 2017

The world of technology is constantly changing and alongside it B2B digital selling. Advancements are made every year and unless you are up-to-date with the latest tech trends your digital selling efforts are going to fall short.   Search engine optimization...

/ 1st January 2018

The Importance of Customer Relationship Management to Digital Selling

Customer Relationship Management (CRM) is an important strategy used by the marketing and sales teams of digital selling B2B companies. CRM systems allow you to manage all the interactions between your sales and marketing teams with customers and prospects.  ...

/ 29th December 2017