Month: April 2016

6 Important Sales Enablement Criteria

It might be time to revise your sales enablement framework and practices since, as Bob Dylan sang, “Times, they are a changin’” and the sales team is changing with it. Here’s how leading analyst firm SiriusDecisions defines the term: “Sales...

/ April 29, 2016
building-sales-intelligence

Why You Need Sales Intelligence Software

Sales intelligence software helps sales professionals to close more deals, faster. In todays multi-channel digital world a sales person’s job is far from simple. They are often lost in a sea of social media data, Google search results, and online...

/ April 25, 2016

5 Important Tips for Value Based Selling

Value Based Selling is the process of understanding and reinforcing the reasons why your product or service is of value to the buyer. It’s an unfortunate fact that many of today’s B2B sales people are still far more comfortable talking...

/ April 18, 2016

Optimize Your Lead Nurturing Strategy

Did you know that 79% of marketing qualified leads (MQL’s) never convert into sales due to a lack of lead nurturing? Given this fact, it may be time to revise your lead nurturing strategy to optimize your selling success, especially...

/ April 13, 2016

How to Effectively Sell On Social Media

Social media has changed everything about selling. Social selling is now one of the most effective ways to promote a brand. According to the nearly 64% of people using social media to sell “they experienced a significant growth in their...

/ April 5, 2016

How the Sales Process Has Changed

The way in which B2B buyers research and buy today demands changes to the sales process. Strategies must adapt to the current ‘online generation’. Sales people can no longer focus on just their actions. Today, the sales process needs to...

/ April 1, 2016