Tag: digital selling

6px-digital-selling-event

‘Start-ups: How to Scale with Digital Selling’ a 6PX Digital Event

  6PX Digital is a workshop, conferencing and networking event hosted by the OrcaWise CEO, Kevin Neary. The focus of these events is to empower start-ups with the knowledge to adopt digital selling strategies that drive customer engagement and increased...

/ 26th January 2018

SEO Changes in 2017

The world of technology is constantly changing and alongside it B2B digital selling. Advancements are made every year and unless you are up-to-date with the latest tech trends your digital selling efforts are going to fall short.   Search engine optimization...

/ 1st January 2018
CRM-digital-selling

The Importance of Customer Relationship Management to Digital Selling

The marketing and sales teams of digital selling B2B companies rely on Customer Relationship Management (CRM). CRM systems allow you to manage all the interactions between your sales and marketing teams with customers and prospects.   Why is CRM important? ...

/ 29th December 2017
outbound-digital-selling

Outbound Digital Selling Techniques

When discussing digital selling, people tend to focus on inbound marketing and sales techniques. Although inbound strategies are essential to lead generation, to ignore outbound selling strategies is putting your B2B business at risk of failure, or at the very...

/ 28th December 2017
email-marketing-strategy

Take Control of Your Email Marketing Strategy by Answering These 6 Questions

Email remains a powerful marketing tool in the era of digital selling. When done correctly, it can nurture your prospects through their buyer journey through the engagement of content.  Despite many aspects of traditional marketing being replaced by digitally innovative...

/ 11th December 2017
sales-marketing-alignment

The Dynamic Digital Selling Duo – Aligning Your Sales and Marketing Teams

Many B2B companies are now involved in digital selling. Digital selling has taken over from the conventional sales techniques. While it has been employed by B2C companies for some time now, B2B companies are relatively new to the process. One...

/ 5th December 2017
social-selling-true-purpose

The True Purpose of Social Selling

Digital selling is at the forefront of B2B business now that B2B is embracing the digital age. B2B businesses have been forced to embrace the digital transformation. Their sales and marketing teams now use the world wide web for lead...

/ 4th December 2017

Why It Is Important for a Business to Have a Digital Selling Strategy

What is digital selling? The presence of digital within our lives has led to a different way of looking to a business strategy. Due to this, a business strategy shouldn’t be seen as a single component. It is a fusion of...

/ 3rd December 2017

How to Get the Most out of Social Selling

Social selling has become the ‘it’ trend of B2B digital selling. Cold calling is no longer enough when trying to approach the modern B2B buyer as 90% of B2B decision makers never answer a cold call. Social media is the...

/ 23rd November 2017