Tag: lead generation advice

get-your-landing-page-to-convert

Get Your Landing Pages To Convert

So you’ve got a good marketing strategy going and your website is getting a lot of traffic, but you’re not managing to convert any of that traffic into leads. Your problem might be that you’re not utilizing your landing pages...

/ November 3, 2016
digital-analytics-will-boost-lead-generation

3 Reasons Why Digital Analytics Will Boost Your Lead Generation

In recent years social selling has been the focus of most company’s sales and marketing strategies. Focusing on building relationships with potential customers through social media platforms was seen as the way to generate the most, and best quality, leads....

/ October 19, 2016
turning-leads-into-qualified-prospects

4 Steps to Turning Your Leads Into Qualified Prospects

So you’ve got your lead generation sorted and are swimming in possible prospects who have shown interest. But how do you decide which leads are worth following and which aren’t? Qualifying a prospect to see their customer potential can be...

/ September 23, 2016

4 Tips to Increase B2B Lead Generation Through Digital Marketing

Lead generation is one of the most important aspects of the sales process. You need leads to turn into customers, so without them you have nothing. There are many different strategies to generating leads, but the use of digital channels...

/ September 21, 2016
Customer-Loyalty-Increases-Sales

The Importance of Customer Engagement for Digital Selling

Engaging with customers is extremely important for customer retention and lead generation, particularly when it comes to digital selling. Establishing loyalty among prospects and leads enables you to convert them to customers. In order to do this, you need successful...

/ August 19, 2016

Lead Generation Tips for Start-Ups

There’s no time like the present, especially for B2B and B2C start-up companies. When it comes to lead generation, many start-ups struggle due to lack of resources and experience. However, with the advancement of digital selling due to the progression...

/ August 15, 2016

A Simple Guide To Online Lead Generation

Let me give you a simple guide to online lead generation since, with more competition and tighter budgets, the marketplace right now demands that sales and marketing teams take advantage of as many lead generation avenues as possible and make...

/ June 7, 2016

How Salespeople Can Utilize Market Intelligence

Salespeople miss out on a huge opportunity when they do not utilize market intelligence. Marketing teams gather a lot of information and social data about the leads they generate, much of which is made available to the sales department to...

/ May 9, 2016

How to Be a Lead Genius

A real lead genius knows that selling is a game of metrics and ratios. Basically, more leads when added to sales training = more sales. Lead generation is one of the most important activities that any business can undertake. Because...

/ March 10, 2016