Tag: sales intelligence

sales-and-marketing-alignment

Alignment for Marketing and Sales Enablement: What You Need to Know

We all know what marketing is, how it works, and what its advantages are, but what is sales enablement and how can it be aligned with marketing? While the term itself is rather vague and can be difficult to define,...

/ August 17, 2016

How Customer Intelligence Boosts Sales

The information age is upon us, and it isn’t slowing down. Modern times call for the use of customer intelligence if one wishes to be successful in reaching customers. As the market becomes more and more competitive, and potential buyers...

/ June 15, 2016

How Salespeople Can Utilize Market Intelligence

Salespeople miss out on a huge opportunity when they do not utilize market intelligence. Marketing teams gather a lot of information and social data about the leads they generate, much of which is made available to the sales department to...

/ May 9, 2016
building-sales-intelligence

Why You Need Sales Intelligence Software

Sales intelligence software helps sales professionals to close more deals, faster. In todays multi-channel digital world a sales person’s job is far from simple. They are often lost in a sea of social media data, Google search results, and online...

/ April 25, 2016
sales-intelligence

What is Sales Intelligence?

One of the latest buzzwords in sales is “sales intelligence”, so what exactly is it? Well Peter Coffee (VP and Head of Platform research of Salesforce) describes sales intelligence using this metaphor: “Without sales intelligence, you’re driving with dirty windows....

/ March 16, 2016