Tag: social media

4 Tips to Increase B2B Lead Generation Through Digital Marketing

Lead generation is one of the most important aspects of the sales process. You need leads to turn into customers, so without them you have nothing. There are many different strategies to generating leads, but the use of digital channels...

/ September 21, 2016

Real-Time Marketing: How Should Brands Address It?

The constant flow of tragedies in 2016 has come with the usual efforts of brands attempting to insert themselves into the discussion. It’s almost become expected of people to give some input on victims of terrible events and fallen icons...

/ September 14, 2016

How to Build Solid Online Relationships That Keep Customers Coming Back

Having strong online relationships is key to gaining and keeping customers. It’s about developing and nurturing trust between your business and your customer. A more personal approach is always going to garner more loyalty than merely pushing sales pitches.  ...

/ September 13, 2016

The Skills Sales Leaders Need for Social Selling

Social Selling is becoming an undeniable force in the sales industry. The once wary views of social media as an empty medium of passive interaction has faded as more and more sales leaders understand the scope that a well done social...

/ September 9, 2016
a-bad-social-seller

5 Mistakes to Avoid When Digital Selling (and How to Avoid Them)

While making mistakes is inevitable in all aspects of life, it doesn’t mean you can’t avoid making them, especially when it comes to digital selling. Digital selling and social selling should be thought of as a science. There are certain...

/ September 6, 2016
twitter-guide

A Simple Guide to Digital Selling on Twitter

It was once a common misconception that Twitter isn’t a great place for brands to sell, but overtime it’s been proven to be very successful in the realms of digital selling and lead generation. It’s said that B2B marketers with...

/ August 31, 2016

Why Data Science is Important for Digital Selling

You know what data is and you know what science is, so you should know what data science is… right? Well, in simple terms, data science involves extracting information from structured or unstructured data in various forms and making sense...

/ August 24, 2016
sales-messaging

Tips for Digital Sales Messaging

Sales Messaging is all about the potential customer asking the buyer: “why do I need your product or service and why do I need you to sell it to me?”. By answering these important questions, you’re on your way to...

/ August 22, 2016

Lead Generation Tips for Start-Ups

There’s no time like the present, especially for B2B and B2C start-up companies. When it comes to lead generation, many start-ups struggle due to lack of resources and experience. However, with the advancement of digital selling due to the progression...

/ August 15, 2016

The Dawn of Social Selling

90% of top sales professionals use social selling to boost their sales. Social selling is the new marketing campaign that utilizes online relationships to bring in new clients and constantly grow profit. Social selling is like picking low-hanging fruit because...

/ August 11, 2016